BirdLife and HeidelbergCement

What’s the excellent Jochen Roeder been up to lately? Working very hard would be my guess…From the BirdLife Community website 19 Sept 2011


On Friday 16 September, BirdLife International and HeidelbergCement signed a co-operation agreement. The primary goal of this partnership is to further improve the protection of biodiversity associated with quarrying sites.

“We are pleased that, in BirdLife International, we have been able to attract a highly competent partner for the further development of our biodiversity management”, said Dr. Bernd Scheifele, Chairman of the Managing Board of HeidelbergCement AG, who personally signed the co-operation agreement. “Together, we will analyse and optimise our existing work and define new activities in order to promote the preservation of biodiversity at our quarrying sites even more effectively.”

“This open and cooperative collaboration should also send a message to our stakeholders. We will give BirdLife insight into the workings of our quarries and sand and gravel pits throughout the Group and implement biodiversity management projects at these sites together. These projects should make our impact on flora and fauna transparent, assess the effects, and deliver improved approaches that will allow us to give back to nature more than we have taken.”

“We are delighted to enter in  this relationship with HeidelbergCement, a pioneer in integrating environmental sustainability in the activity of extracting resources,  and we feel confident that together we can not only reduce the impact but actually obtain an overall net positive benefit for biodiversity at HeidelbergCement quarries all over Europe“, said Dr. Marco Lambertini, Chief Executive of BirdLife International.

”Through the unique BirdLife structure of national and membership-based nature conservation organizations across the whole of Europe, we will be able to support action at a site level while maintaining an overall strategic oversight. I am confident that the outcomes of this collaboration with HeidelbergCement  will prove to make a real difference in fulfilling the potential many quarries  hold for biodiversity.“

The co-operation is initially scheduled to last three years. In the first year, a biodiversity strategy for the partnership will be developed jointly. The strategy will also include goals for the protection of species and habitats. In the second year, joint biodiversity projects will be formulated in different countries. Local management, in particular, will be involved, alongside the national partners of BirdLife International in Europe. From the third year, the first pilot projects in Europe will then be implemented and documented.

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About the author

Passionate about animal welfare and conservation, veggie and dairy-free, I live in the Wiltshire (UK) countryside. I co-founded Birders Against Wildlife Crime and Birds Korea. Trustee of the League against Cruel Sports On Twitter @charliemoores


  1. Jochen says:

    Thanks for posting this, Charlie! Friday 16th of September was definitely one of my better days and chatting with Marco Lambertini was a great pleasure. To me it was like meeting Barack Obama, only more interesting. I am so excited about this partnership!! Most of the work from the HC side towards this partnership was done by our even-more-excellent Michael Rademacher, but I am quite sure the fact that has a birder as a colleague (since 2008) was possibly not insignificant. When I joined HC, we often talked about a possible partnership with an NGO and to both of us, it was obvious right from the start that BirdLife was the one we really, really wanted.
    So great it worked out!
    Cheers, my friend!

  2. Charlie Moores says:

    You’re welcome, Jochen. I know how hard you’ve been helping to drive this linkage and I think it’s a fantastic job you’ve done (even if you do prefer to stand back a little) – and more than many of us will achieve in a career of trying to do good. Now you need to come on Talking Naturally and tell us all about it…

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